Masters Sunday on CBS Draws Highest Ratings Since 2018
Rory McIlroy’s Masters victory on Sunday gave CBS their highest final round ratings at the tournament since 2018,
According to CBS, Sunday’s wild final round averaged 12.7 million viewers, up 33% from last year.
The coverage peaked with 19.5 million viewers between 7-7:15 p.m.
Additionally, Paramount + on Sunday registered its largest non-NFL sports day ever.
It is also the most streamed golf event ever for Paramount+ with triple digit viewership.
McIlroy beat Justin Rose in a playoff to claim the Green Jacket and complete the career grand slam.
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