PGA Merchandise Show to go Virtual for 2021
The PGA of America announced that its PGA Merchandise Show is going virtual for 2021 due to the coronavirus.
Typically, the show hosts a crowd of approximately 40,000 in Orlando, including more than 1,000 companies and brands.
“Working in partnership with the PGA Show team, we are pleased to continue the longstanding tradition of connecting PGA professionals and the global golf community with a new virtual PGA Merchandise Show experience and marketplace in 2021. The interactive virtual format will allow even greater participation from all corners of the U.S. and around the world and, together, we can collectively make the most of the surging interest in the game. We share an optimistic outlook for the future of the sport and look forward to an exciting industry reunion when we all can meet face-to-face at the 2022 PGA Merchandise Show,” said PGA president Suzy Whaley.
According to the PGA of America, PGA professionals, retailers, industry leaders and manufacturers will be able to attend the show virtually and interact with customers through the show’s virtual platform.
The platform will become available for appointment scheduling in mid-December, with full content provided live during PGA Show week, January 26-29, 2021.