PGA Tour Launches New Leaderboard App “TourPulse”
The PGA Tour has released a new leaderboard application for the start of the 2020 FedEx Cup Playoffs.
The app, “TourPulse,” uses traditional elements of golf scoring along with artificial intelligence-created content to give users real-time accounts of every shot by every player in the field.
“We are always looking for new and innovative ways to reach fans in a creative and entertaining way. TOURPulse is a combination of our traditional leaderboard with features you’d find on Twitter and Instagram. Pulse allows the tour to create a more robust and interactive platform for our fans that will eventually include features such as reacting to your favorite content with likes and emojis as well as new content types that will give fans an exciting platform to follow the play of the best golfers in the world,” said Scott Gutterman, PGA Tour senior vice president of digital operations in a statement.
TourPulse is available on the PGA Tour’s mobile app and mobile web.
It will formally launch on Thursday, August 20 during the first round of the Northern Trust at TPC Boston.